Is this a Spelling Bee? | M.I.S.S.I.S.S.I.P.A

By: Naomi Kerchinsky

Mississippi is one of those everlasting words that is easy to misspell. Whether you were part of the camp of kids who spelled it with a Y, missed a couple S’s along the way, or called P’s humpbacks, let’s just forget it all. This is not a spelling bee. Instead, let’s pretend it’s a Sunday in July and you are lazily floating down the river. And the only thing you need to focus on is watching the sunlight dance across the rippling water as you sip away on our newest brew, M.I.S.S.I.S.S.I.P.A. The last three letters denote the style: IPA. Do you need me to spell it out for you? I.P.A. aka Indian Pale Ale. 


Hazy, Tropical, Herbaceous

This beer pours light in colour and is quite hazy, appearing almost like a white grapefruit juice with a fine white head. The aroma is tropical fruit, especially citrus with a bit of pine resin from the Citra, Mosaic, and Galaxy hops. The flavour is much the same; pineapple forward with tropical fruit flavours, and the citrus character manifesting as grapefruit. There are also sweet, floral notes from the hops which have a slightly resinous linger. This double dry-hopped beer is hazy, hoppy, and refreshing.

Fun Fact: Caswell picked the label for this beer saying. “It just felt like the Mississippi River on the label, ya know?”

The Next Generation

Mississippi is one of those words that you have to pay attention to in order to spell correctly. Easy to say with its pleasant rhythm, and at the same time, a nightmare to spell with repeatable syllables and 11 letters. It’s a word that became a game, a rite of spelling passage, and whose execution techniques were passed down from generation to generation.

One of these fun and interesting spelling techniques was made popular by Red Foley’s 1950 hit, M-I-S-S-I-S-S-I-P-P-I . In this song, Foley spells out Mississippi in this snappy and obscure way: “By the M-I- crooked-letter crooked-letter I crooked-letter crooked-letter – I – humpback humpback – I.” 

We would like to think that our own spin on the classic word is set to make a whole new splash on the urban dictionary scene. MISSISSIPA: simultaneously sipping an IPA whilst floating down a river. 

Or maybe we are just dreamers, and its just a fun beer name that will be forgotten when the last can is crushed.

Just A Fun Beer Name

Maybe you learned how to spell Mississippi when you were five and people thought you were smart. Maybe you grew up to work at a brewery, and MAYBE you forgot how to spell Mississippi. But maybe M.I.S.S.I.S.S.I.P.A is just a fun beer name, and maybe this is my job, and not a spelling bee!